PSYC 2310 Lecture Notes - Lecture 3: Social Influence
6 Apr 2019
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Chapter 8: social influence: norms, conformity, compliance, and. Social norms: unspoken but shared rules of conduct in a formal or informal group. Conformity: the tendency to change our perceptions, opinions, or behaviours in ways that are consistent with perceived group norms. Compliance: changes in behaviour that are caused by a direct request. Obedience: behaviour that is produced by the commands of authority figures. How do social norms influence behaviour: we often see our own behaviour as different from other peoples behaviour and as caused by different facts, study by miller and mcfarland about students and poorly written papers.
