PSYC 2330 Lecture Notes - Lecture 3: Edward C. Tolman, Latent Learning, Clark L. Hull

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According to hull, s-r associations become stronger as a function of how often they are followed by: Tues sept 13 2012: stimuli that have weak incentive value, stimuli that produce a drive, stimuli that satisfy a need and reduce a drive correct answer, stimuli that are unexpected, novel stimuli. Hulls model of behavior is mechanistic and based on homeostatic drive reduction. Habits (stimulus-response associations) become stronger as a function of how often they are followed by satisfying events. Drive-reduction model all you try to do in life is to eliminate drives. Every time you satisfy a need and reduce a drive it is satisfying. Strength of behavior may be measured for e. g. as speed of consumption. The strength of behavior is the strength of the learned response multiplied by strength of drive. Number of reinforcement repetitions (r) = amount of training.