Basis of knowledge is agreement (learn things through tradtion and through experts) Most of the time ppl will disregard their experience for the agreement (liking a food then finding out it is worms) Scientific assessment has to have logical and empirical evidence to support it (make sense and not contradict observation) Direct knowledge-through personal experience and observation (our own sense) Don t necessarily project objective reality ie. awareness test (can t see everything that is going on b/c we are not focusing on everything) An agreed upon consensus, process of learning what others believe. Ie. we know something is poison b/c the label tells us it is. By having information given to us we don t have to start from scratch. Can sometime look silly for trying to understand something that has already been explained through tradition. Acceptance of new knowledge depends on status of person giving information.