SOC 2080 Lecture : SOC 2080 Mar.22.docx
22 Mar 2012
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Document Summary
Central contradiction: degradation of diets amid unprecedented cornucopia of healthy foodstuffs presently available to many. Argument: spatial colonization of pseudo food corporations help us understand this contradiction-> policies to address current health crisis. Prolonged process of enclosure/urbanization -> breakdown of unity of production/consumption. > declining control over food -> possibilities for restructuring diets. Shifting trend in food consumption -> for profit sphere (further loss of control over preparation/ingredient quality) Critical concepts: pseudo foods, differential profits, market concentration, mass advertising and product differentiation, spatial colonization. High sugar/fat/salt, low in protein, vitamins and minerals [exceptions] Don"t help with your health in any way. Sugar or fat as first or second ingredient. There are food in supermarkets that ppl don"t consider junk food but still don"t do any good for your health i. e. many juice products pre-sweetened breakfast cereals. Low profit commodity items : bread, milk, eggs, etc. > loss leaders [to get you in the store]
