AFM131 Lecture Notes - Lecture 2: Protectionism, Canadian Business, Export Development Canada
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AFM131 Full Course Notes
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Topic of discussion: global market and why countries trade, the canada experience, strategies for reaching global market, force affecting global trade, trade protectionism, changing landscape. Companies (employers) nd it important to have international working experience because high number of potential customers are outside of canada. Exporting - selling products to another country. Canada is a good exporter of goods and services. Importing - buying products from another country. Increased access and connectivity leads to more options: employee. Interact with customers/ clients/ business partner all over the world: business owner. Increased access to resources allows business to focus on what they do best. Global market vs. canadian market: bigger therefore. Tuesday, september 11, 2018: more consumers, more opportunity for pro ts, more competition. Increases innovation to ensure best product to attract customers. Increases options of products and brand for consumer: access to additional expertise. More resources which results in cheaper products.