COMM400 Lecture 8: COMM400 LECTURE NOTE 8
8 Mar 2017
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Guest speaker: ray reddy, founder and ceo of ritual. 1: blackberry - joined strategy team, which only has 2 people, unfair. Optimizing learning in your life is the most important things. Business plan competitions - doesn"t mean that you can be a good entrepreneurs: there is nothing you can do to help you to be prepared or simulated. It gets so hard if you hate what you do: corollary: if you really love something. Money on its own is not enough to motivate you: methodology: invest the least money of the product to test the core value of the product. Mistake: test cases are too simple, you need to split tests, x% of the test sent to y group. You need to test an experiment fast but you also need high quality: quick service usually means fast food. Photoshop, director, html impressed him: 1997 - 2001: freelance sound designer.
