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Class Notes for SCBUS123
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SCBUS123 Lecture Notes - Lecture 3: Cognitive Dissonance, Betty Crocker, Marketing Mix
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SCBUS123 Lecture Notes - Lecture 4: Fluffing, Customer Satisfaction, Determinant
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SCBUS123 Lecture Notes - Lecture 10: Social Network, Integrated Marketing Communications
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SCBUS123 Lecture Notes - Lecture 6: Clinique, Niche Market, Micromarketing
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SCBUS123 Lecture Notes - Lecture 7: Test Market
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SCBUS123 Lecture Notes - Lecture 8: Price Ceiling, Price Floor
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