SOC101 Lecture Notes - Lecture 3: Mass Media, Macrosociology

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Focuses on two aspects of human situation to explain the behavior of individuals and groups. People live in social groups and social organizations or social structure . Culture and social structures explain the repetitive patterns of the behavior of individuals allow for different self-concepts, different personalities and different biology"s. (e. g. we behave differently at school vs. at home vs. at a party) A study of large-scale social organizations and large social categories. It studies processes and patterns in whole societies. It perceives social change as slow, and patterns as persistent. A study of processes and patterns of face-to-face interaction between people. It studies interpersonal interactions and negotiations that produce stable and enduring patterns studied by macrosociology. Module 2: modern social theories and research methodology. Tall people have much have much higher occupational status and have higher income after many controls are entered (marital status, educational status, employment status, age, immigration status) Examples of macro- and micro-level studies done in sociology.

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