ECON 101 Lecture 10: Elasticity in Relation to Total Revenue and More Types of Elasticities

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13 Feb 2015
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ECON 101 Full Course Notes
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Econ 101 - lecture #10 - elasticity in relation to total revenue and more types of. The price elasticity of demand is placed into the following categories. 0 - perfectly inelastic (quantity demand will not change no matter how much price changes) Less than one - inelastic (quantity demand will change to a smaller proportion than a change in price) 1 = unit elastic (quantity demanded change the same amount as price change) More than 1 - elastic (quantity demanded change more than price change) Infinity - perfectly elastic (demand becomes 0 when the price rises a little bit) Note: it is important not to confuse perfectly inelastic with inelastic, and perfectly elastic with elastic. The flatter the line is, the more responsive quantity demanded is to change in price. Price elasticity for cheese in us is 0. 60, while it is 1. 36 in uk. Possible factors that influence elasticity are the availability of substitutes.

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