GEOG 122 Lecture Notes - Lecture 16: Cultural Imperialism, Ethnic Nationalism, Cultural Pluralism
Document Summary
Message is very much indeed global, as is its reach. American film production and television reach into every corner of the world. Hollywood is the cream de la crop of film culture. Celebrity culture: for people outside of the west, celebrities in. Television and movies are what they see to be epitomizing western life. Cultural imperialism: culture of west being spread, dissimulated to the rest of the world; a new form of imperialism. Al jazeera (founded in qatar 1996) goes global. Started with arab pov of news, but has spread into europe and the united states. Bollywood makes twice as many movies as hollywood, yet its circulation is mainly regional: cultural simplification and standardization. 1880-1930, rise of modern global consciousness, accompanying global trade to 1910. Calendar, olympic games, an international architecture, league of nations. Big macs in moscow: standardized but not identical; the complication of cultural reception, consumers are active agents. The deficit of meaning in consumerism as global culture.