PSYC 102 Lecture Notes - Social Influence, Pluralistic Ignorance
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PSYC 102 Full Course Notes
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Classic examples of social influence: when we conform, when we obey, when we help. Context can coerce us to do harm: obedience: milgram"s classic obedience studies (1962) 65% of people go all the way to extreme shocks (450v: obedience to authority, original study, different building, teacher with learner, put hand on shock, orders by phone, ordinary man orders, teacher chooses shock level. Deciding to help in an emergency: notice the event. Interpret as an emergency: pluralistic ignorance, assume responsibility, diffusion of responsibility, know what to do.