ENG 285 Lecture : Leads

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7 Oct 2013
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First paragraph? three? headline? break it up this is most for a lead cut extraneous words give every station same footage other agencies don"t get to talk to newsroom staff. Traditional leads works straightforward very focused and short. 35 words to a paragraph active voice if you"re 5-6 paragraphs in and you haven"t found the lead it"s a problem single point lead maybe 2. Work best for feature stories: can be used for serious stories to give lighter angle. Don"t push boundaries too much or people might not want to read. Short story that illustrates a point: example for larger story. Only works if biting, inflammatory or central: may need to put in context later, don"t use just because you can"t think of a way into the story. Need them, later: keeping track to use and paraphrase to write lead and story.

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