Lecture 3 Notes

2 Pages
114 Views
Unlock Document

Department
Media and Communication Studies
Course
MACS 110
Professor
Sherry Yu
Semester
Fall

Description
MACS 110: Introduction to Communication Theories Prof: Sherry Yu University of the Fraser Valley Fall 2013 Term Week 3: Mass society theory  Reflect fears and hopes of Western society  Negative role of media misshaping our perceptions of social world  Argue influence of media needs to be controlled Four Eras of Media Technologies  Wired Communication  Visual Communication  Fragmented Communication  Converging Communication Yellow Journalism  Two factors encouraged growth o High speed printing technology o Immigrant populations preferring light, easy reading  Examples o NY Journal American – William Randolph Hearst o NY World – Joseph Pulitzer o National Enquirer Hollywood Evolution  1895 to 1920 - The Early Cinema  1920 to 1960 – The Studio System  1965 to 1975 – Renaissance  1975 –
More Less

Related notes for MACS 110

Log In


OR

Join OneClass

Access over 10 million pages of study
documents for 1.3 million courses.

Sign up

Join to view


OR

By registering, I agree to the Terms and Privacy Policies
Already have an account?
Just a few more details

So we can recommend you notes for your school.

Reset Password

Please enter below the email address you registered with and we will send you a link to reset your password.

Add your courses

Get notes from the top students in your class.


Submit