ADM 2313 Lecture Notes - Lecture 7: Intrapreneurship, Skunkworks Project, Crowdfunding

• School: University of Ottawa
• Department: Administration
• Course: ADM 2313
• Professor: Mark Freel

Document Summary

> identify the importance of entrepreneurship within existing rms. > discuss the forms of ce and the factors that may in uence their success. > discuss the changes that are driving the focus upon ce. > more, and more capable, competitors and an increasing focus on innovation. Ambidexterity: exploitation = the maintenance and advancement of existing business, exploration = the search for new pro t opportunities. Corporate entrepreneurship (ce) = the process whereby an individual or group of individuals, in association with an existing organization, create a new organization or instigate renewal or innovation within that organization . Individual: the creation of new businesses within existing organisations what is called. Unless a company is blessed with the right culture and few are corporate entrepreneurship won"t just happen. It needs to be nurtured and managed as a strategic, deliberate act. Skunkworks project is no longer the primary option for companies pursuing the creation of new businesses .