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Communication (1,829)
CMN1160 (207)
Lecture 2

Lecture 2 - Week 3 Media Our Windows to the World.docx

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Department
Communication
Course
CMN1160
Professor
Aliaa Dakroury
Semester
Winter

Description
Lecture 2Week 3 Media Our Windows to the WorldJanuary1013548 PM Jan 21st 2013Key words forms of communication mass media dialectial process lay theories communication theory basic model of communication pseudoenvironment QuestionsHow were our present media shaped by the events trends polices and 1characteristics of society Historicalreflection on the presentHow do our media select process and disseminte various categories of content1What assumptions and forecasts can we make about the media we will have in te 1future and what they will offer to their audiences in the years ahead Mass Media ApproachesFunctionalist Approach Harold Lasswell and Charles Wrightmedia is an institution in ouroCritical school of thought philosophical aspects of mediaAdministrative school of thought how media works in society society media functions as an institution school
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