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Lecture

CMN 2130 Lecture #9.docx

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Department
Communication
Course Code
CMN2130
Professor
Mary Hawkins

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Description
CMN 2130: Lecture #9 Feb 6 2013  Chapter 5: Communicating Verbally Triangle of meaning: Symbol:  A word, sound, or visual device that represents a thought, concept, or object. Referent:  The thing that a symbol represents. Thought:  The mental process of creating a category, idea, or image triggered by the referent or symbol. Words and Meaning:  Words are symbols Words are arbitrary Words are context­bound Words are culturally­bound Words have denotative and connotative meaning Words communicate concrete or abstract meaning Denontaive vs. Connotative Meaning:  Denotation:  A literal, restrictive definition of a word. Ex.:  A student is a person who is enrolled for study in a school or college. Connotation:  The personal and subjective meaning of a word. Ex.:  A student is a person engaged in applying the mind to acquire knowledge or a happy­go­lucky party  animal. Concrete/Abstract Continuum: Concrete:  A word is concrete if we can experience its referent with one our senses. Ex.:Your  school Abstract:  A word is abstract if we cannot experience the referent with our senses. Ex.:  education Words have Power:  Words have power  to create Words have power to affect thought and actions Words have power to affect and reflect culture There are six word barriers: Bypassing Lack of clarity Allness Static evaluation Polarization Biased language Bypassing:  Miscommunication caused by different understandings of the same words. Ex.:  “Bad” might mean “not good” to a parent or “really awesome” to a teenager in the late 90’s. Lack of Precision:  Miscommunication caused by using words inappropriately or in imprecise ways. Ex.:  Sign in Acapulco hotel: The manager has personally passed all the water served here. Wo
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