CRM 2306 Lecture Notes - Lecture 10: Impression Management, Erving Goffman, Ascribed Status

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Lecture 10
Spoiled identities:
Goffman (1963)
-Stigma = spoiled identity: his explanation of stigma is based on the publics attitude on people
who fall short of normal. This will lower the “worth” of the person. The person becomes tainted
and these tainted attitudes will come from one of these three sources:
1) abominations of the body ex missing limb, other physical disabilities
2) Blemishes of individual character: this would be where criminality comes in so people that
are dishonest, criminal, addict, liar etc.
3) Tribal Stigmas : race, religion, nation, stigmas attached to these races and such.
These individuals in social interactions that get casts in roles so it makes it hard for them to
engage in impression management. When you have these deeply rooted negative attributes its
hard to get people to see anything else.
How others see you becomes who you are. It becomes your master status which is a dominant
identity. It overrides other statuses in all context. It may be stigmatized.
Experiencing stigma:
Interactive process: a negative valued aspect of an individual’s life comes to contaminate her or
his social identity and self concept. Your master status becomes a part of you, you internalize it
because while interacting with other people all you see and hear is negative stuff about
yourself. When you internalize it usually you will start behaving the way people see you and
also you start hanging out with other people like that.
Embracing the new you:
Psychological defence against negative labelling. People attempt to recast their self identity and
then end up embracing the deviant identity. They are therefore they do.
Universal factors of Prisonization: being accepted in the prison, adapting to the prison.
Clemmer (1958): This is what happens when you become prisonized
-Acceptance of an inferior role: dependent upon institution and weak in resisting the authority
of the institution.
-Accumulation of facts concerning organization of prison: know what is expected by them and
how they are supposed to survive in prison subculture.
-Development of new habits: new ways of living
-Realization that needs will be supplied: you don’t owe anything in order to get basic things.
-Desiring of good job: thankful and eager to start any kind of job to stop being bored, but after
a certain amount of time, they will learn the ropes a recognize what is a good job or bad job to
have.
Secondary prisonization: families with incarcerated family members undergo secondary
prisonization. It is a form of socialization into the prison subculture. Secondary prisonization is
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Document Summary

Stigma = spoiled identity: his explanation of stigma is based on the publics attitude on people who fall short of normal. This will lower the worth of the person. These individuals in social interactions that get casts in roles so it makes it hard for them to engage in impression management. When you have these deeply rooted negative attributes its hard to get people to see anything else. It becomes your master status which is a dominant identity. Interactive process: a negative valued aspect of an individual"s life comes to contaminate her or his social identity and self concept. Your master status becomes a part of you, you internalize it because while interacting with other people all you see and hear is negative stuff about yourself. When you internalize it usually you will start behaving the way people see you and also you start hanging out with other people like that.

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