PSY 2110 Lecture Notes - Lecture 5: Social Cognition, Availability Heuristic, Mechanical Pencil
Document Summary
In general, social cognition aims to understand how we make sense of our social world. If you know a persona and tell them bad news, people react differently. So, you can see how they are going to react and then figure out a better way to tell them bad news. Basic processes and goals of social cognition: four basic processes, attention: gather and select information. Interpretation: give information meaning: judgment: form impressions and make decisions, memory: store information for future use, three basic goals, seeking accuracy: making attributions, managing self-image: biases, conserving mental effort: using shortcuts (schemas and heuristics) Will it change over time: diffe(cid:396)e(cid:374)tiates (cid:271)et(cid:449)ee(cid:374) the (cid:272)o(cid:374)t(cid:396)olla(cid:271)ilit(cid:455)(cid:859) a(cid:374)d (cid:858)u(cid:374)(cid:272)o(cid:374)t(cid:396)olla(cid:271)ilit(cid:455)(cid:859) of (cid:271)eha(cid:448)iou(cid:396). A(cid:374) exa(cid:373)ple : low consistency is an indication that it is the situation you are reacting to. Increasing our self-esteem by associating with others who are successful: cut-off-reflected-failure (corf, maintaining our self-esteem by cutting off or denying our association with others who have failed.