SOC 2111 Lecture Notes - Paparazzi

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Document Summary

When it comes to tools, there is not a lot of evolution because there aren"t many ways to gather data. Questionnaires (the main tool in science b/c there are advantages such as cost, not time consuming, data is easy to analyze, etc. ) Give valid measures (quantitative vs. qualitative) in order to answer the research question (fit: need to build the shortest possible questionnaire so that participation rate does not go down. Allows to get reliable and valid information. The purpose of every question so people don"t feel paparazzi syndrome (private life of someone), the formulation of questions, the measure instruments for every question, and the order/progression of questions. Berthier (2006) mentions that a good questionnaire must be: Standardized (put all participants in the same question) A question is said to be open when the answer to be given is free. The choice is given in this question and the answer is free.

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