CCT109H5 Lecture 12.docx

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University of Toronto Mississauga
Communication, Culture and Technology
David Smith

CCT109H5 Lecture 12 999831240 Conclusion: The Internet in Everyday Life Tutorial Review - Idea's 1. Technological Sublime - diversion of lower cultural impulses to higher cultural impulses 2. Networks as struggles of power 3. Global media Cartels 4. Commodities Markets 5. Standardized Time Zones 6. Digital Divides 7. Digital Surveillance 8. Panopticon 9. Interpersonal Surveillance 10. Geo-demographics 11. Consumer Profiling 12. Political economy of identity (Political economy and how it shapes identity) 13. Social movements - Theory and "Culture Jamming" 14. Political variety 15. Belonging 16. Re-appropriation 17. Transcendence 18. Liberalization 19. Mobility 20. Environment 21. Networked ICT's 22. Hacking 23. Digital Activism Use proper terms. Do not allow TA to infer. CCT109H5 Exam Review Class 1 and 2  "Fake" versus "real" Harlem Shake  Harlem reacts to the "Harlem Shake"  Social constructionism - study of how language, signs and norms and actions shape the world  Norms - Shared expectations by society.  Signs - Symbolic representation of society, can be both material and immaterial  Social Order- How society itself is constructed  Political Economy = Politics (Government control) + Economy (Distribution of capital)  Audiences - Groups of individuals who focus around a product. Are both labourers and consumers at the same time. They add value to a product and they consume it.  Ownership - Study of horizontal and vertical integration. Horizontal integration is when a firm buys another firm that is linked to their own business. (News channel buys a newspaper company) Vertical integration is when a firm buys other firms that are directly related to their production.  Labour - The way humans are structured to produce a product or a service. Normally associated with wage labours  Commodification -Rendering of commercial products into a more marketable product, normally becomes an everyday product.  What is political economy? The unequal distribution of communication, based on power and financial status. the more powerful/rich an individual is the more communication rights they get.  What is economic geography? Distribution of economic activities (Example financial transactions)  What is social structure? How social arrangements are constructed. Class 3  Early ICT's and Oral Communications  Early forms of ICTs include the clock, which was revolutionary for its time  Oral communication is more interactive than text-based communication within the public spheres.  Example of oral communication: Catholic church and their way of teaching  Technological Sublime - divert a "lower" impulse into a higher culture or society.  The basic idea that newer is better. A flawed logic.  Technological Determinism  Technological change is responsible for social change  Specifically involving social growth and movement  The telephone  At one point in history it was uncommon to have a telephone in one's household.  Common mannerisms that modern society takes for granted would have been weird to those who had a telephone in the past.  Stimulated economic growth by increasing and broadening communication efficiency.  When Bell's patent expired it faced a lot of copyright and competition issues.  Although it was still largely a monopoly after Bells patent expired  Monopoly: A firm that is the sole producer/seller of a product/commodity  Bell's Three Stages of early development:  Establishment (Creating the product)  Consolidation (Introducing it to the public spheres)  Systemization (Normalizing the monopoly.) Class 4  Commodification - transforming a commercial product into something that is used everyday  Essential to present day economies because we are reliant on products to sur
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