CCT204H5 Lecture Notes - Lecture 1: Design Thinking, Semiotics
Document Summary
The ability to develop something new and original, especially in an artistic context. Something newly invented or a new way of doing things. (2 types: incremental vs. breakthrough) Design to support life, design to improve life. We believe that gender equality is important because, a person should be treated a certain way just because they are born with a certain sex. Being male or female does not affect your abilities enough to be categorized as better or worse. Messages are made up of signs that convey meaning. Earnst mach came up with a theory called: the analysis of. Sensations: physical objects (percepts are made through seeing the physical object) 2. optical percepts (this is the name given to how our eyes see something) 1. mental images (these images depend loosely on the percepts based on your memory. Mental images come from what our eyes see)