CCT205H5 Lecture Notes - Lecture 8: Video Game Industry, Multiplayer Video Game, Collaborationism
27 Mar 2016
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Collaboraionist approach- this is what jenkins argues forward thinking new media companies tend to have with their consumers. Video game industry, where there"s loads of collaboraion btwn the consumers and producers. Maintains the viewers investment- so that they stay interested in the franchise when there aren"t new products coming out. Lessig wants to say current intellectual property law is siling creaivity even though it"s supposed to exist to protect it this is not our culture its disney"s culture. A historiographical relaionship (relaionship through ime that can be documented) btwn intellectual propeert and media technologies. Movable type prinintg technology (early 15th century) shited the idea of ownership. The idea where all the leters were on litle cubes that you could shit them around. Before that there weren"t many people who could read and write and educaion was ied to the church.
