CCT308H5 Lecture Notes - Lecture 8: System On A Chip, Homophily, Interactive Media
11 Nov 2016
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Visual research: cameras don"t lie , but photos don"t include e"rything. Pauwell"s framework: origin of visuals, research focus, format + purpose. Problems: focus on visible only, not visuality; showing, then telling; method of photo capture not important. Photography: realist doc. that records reality; interpretive performance. Criticism of photos: direct relation w. orig. substance. Methods: comics, maps, videos, diagrams: comics: visual abstraction, universal symbols, greater empathy, and recognition. Give enough incentive, but not too much. Nov. 8: class 10 - social network analysis. Circle formation: data connects, more resilient (homophily) Sna: used to analyze structural flows along set of interconnected items. Complex: search for patterns wi dynamics of relations. More interactive than ever, challenging to predict; new questions: interactive media age/viral marketing: the joneses (a role) Centrality: # of links in network; between-ness; pagerank. In sna, 3 ways to look at world: categories: 1+ aggregate, groups: densely knit, tight boundaries, network: connected units.
