GGR252H5 Lecture Notes - Lecture 11: Mail Order, Organic Food, Free Market
Document Summary
Retail geography: fair trade, organic food, green products. Wages and prices above the prevailing market rates: promote alternative business relationships. Producers in developing countries: provide financial and technical support. Why is fair trade necessary: overcome weak trading positions. Build partnerships, provide support: developing sustainable, people-orientated business models. Higher prices as a voluntary payment of an ethical premium. ~ 2 million globally: n. american fair trade market. Growing at a slower rate: major problems distribution networks, coffee. Most fair trade certified producers sell via the traditional coffee market than fair trade market: non food products. Mail order catalogues, internet sites, specialty stores. Items are not readily identifiable (fair trade labeling) Fair trade and environment: fair trade focus on human components. Organic certification is not part of fair trade standards. But nearly half of fair trade certified products food products in n. Who are fair trade consumers: universalism and benevolence.
