PSY270H5 Lecture Notes - Lecture 1: Neural Coding, Retina, Occipital Lobe
Document Summary
De ne classical conditioning & give one example. The learning of a new behaviour via the process of association. Associate an neutral stimulus - bell to an unconditioned stimulus (food) Bell now causes salivation when rung: de ne operant conditioning & give one example. Behaviours can be shaped by positive and negative reinforcement. Reinforcer: - positive reinforcement -> get for doing homework or. Negative reinforcement -> pay for not doing homework. Behaviour less likely to be repeated -> suppresses bad behaviour. Skinner box: rat presses green light gets food. Rat presses red light gets shocked: difference between behaviourism & modern cognitive psychology. Process model: processes with which information is processed in mind. Structural model: physical structure with which information is processed: de ne process model & structural model of mind. Describes processes with which information is processed by mind. Example is how information is ltered by attention.
