SOC317H5 Lecture Notes - Lecture 7: Cultural Capital, Ikea, Georg Simmel

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Editorial: fashion, body line, only selling clothes, cosmetics, not the average person. Strong, start contrast between commercial and editorial model. Editorial, more fashion based, walking down the runway. 3 factors: looking at someone, in my own head: subjective evaluation. There is no hard and fast way of telling who is what: unknown accuracy, what others have done, look for that, who they cast for what. Fashion tips: borrowing cultural capital from upper-middle class and incorporate into yours. Transformed through borrowing cultural capital, fashion makeover, get advice from somebody and change your look. On the wedding day they are transformed and then they are back to normal. Habitus: it gets changed, to sustain keep the connections with the individuals who help to change. Styles change over time: it"s not rigid as simmel says, within each niche styles are changing, over time there is competition and cooperation to maintain fashion.

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