Communication and Ethics: SOC284
Lecture Two: January 13th 2011
Continued From Last Week…
There are two definitions of mass media (traditional and modernized definition).
Ethical issues which arise within mass media
Yellow Journalism: Uses unauthorized, unpublished sources
Very unethical in terms of Libel
Libel: Defined as allegation against someone as being unethical or
the committing of a act which is criminal ( if you claim this and do
not have proof of evidence of it, then you/and your publication can
Libel is when you make false allegations against |
Ethics is a branch is philosophy which seeks to address questions about morality
(authoritative norms right and wrong behaviour) such as:
Example: Murder is wrong, stealing is wrong, ect.
If a moral norm is broken then sanctions incur.
1. The nature of morality: are there universal moral norms? Is morality arbitrary?
Murder is generally condemned; incest is generally condemned, except for
some particular cultures/communities.
Some countries will enable euthanasia.
There are many societies which are not tolerated on theft.
Most sociologists would claim that moral norms are arbitrary
Arbitrary means something which is not supported by a sound
argument. The reasoning is not based on facts.
Morality has a social function as it helps to maintain society, and ensure that
certain things are abided by. If there was no moral norm to not kill, then this
means that you can go outside and no one would kill you.
2. How and by whom should moral values be determined?
People create moral norms in everyday interactions
Religious leaders have a huge impact on moral norms
Elected officials have a impact on what moral norms will be.
Justice of the peace have a huge impact on moral norms (via their verdicts)
3. How can a moral outcome be achieved in specific situations?