Lecture 3

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Department
Women and Gender Studies
Course
WGS205H5
Professor
Pouneh Saeedi
Semester
Summer

Description
Lecture3 July12,2011 3:08 PM OutragedMoms,Trashy Daughters- Articlefromlastclass • Generationgap:parentsaremoreoldschool,nowitsmoresociallyacceptable DomesticatingBarbie- article • Domesticity/domestic→ home..latinwordforhome:domes • Andbarbie:housework • Changeinthe60s: thefemininemystique ○ Womenwhoarehomealldayand don't havealifeoutsidethehome ○ Stressfulandunfulfilling ○ Theproblemthathasno name- stayingat homeandbeingdomesticated ○ Publicationofthisbookleadtothesecondwave Barbie.com • Bunnyslippers-playboy • Lookslikeplayboymodel • Pink-relatedtopinkthink • "let'sgetgorgeous"-allthatmattersis to lookgood Lectureslides-AnArchaeologyof Barbie • Archaeology→thestudyofthepastof Barbie-pre historic • Tacitexploitationofbarbie'ssexuality--Matelisawareofwhattheyare doing,feelbadaboutit,but theystillwanttomakemoney ○ Wantto sellitto parents ○ Alsowantitto havethatsexualappeal • Encode--puttingyourownvaluesandwaysintoaproductand hopingthat theconsumers/audiencewill decodeitinthesamecontext • Negotiate:acceptpartoftheproductbut notallof it • Agency→powertoact ○ Doesn'thavemuchofchoicebutbe domestic • Barbieshowshowwehavebeenstrugglingwiththeissueofwomananddomesticity • Kengetsmorephysicallybuff • Thefemininemystique ○ Nolifeoutsideofthat ○ Notabletochallengethemselves • Roleplaycausestroubleifyouwanttocarry that overintoyourownlife ○ Negativeeducationalroleonchildren • Recentlyaddeddr.barbie • NomonolithictrendreflectedinBarbie ○ Sometimesshesmoredomesticated ○ Sometimesshescareeroriented Simpson'sepisode • Stacydoll-lookpretty,bimbo,blonde,ditzy,"let'smakecookiesfortheboys","don'taskme,I'mjusta girl","let'
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