GGRB02H3 Lecture Notes - Lecture 6: Retro Active, Canadian Tire, Work Ethic
Document Summary
Treat maps as something beyond its instrumental utilization. It is symbolic of many processes that formed the map. Since we have more basic, scientific maps in today"s age we have to dig much deeper to find the symbolism and human touches of the map. Map content (cid:498)unconscious(cid:499) distortion: results of values of map producing society: map geometry (positional enhancing; mercator projection, silences (influences through omission, hierarchical tendencies (map as social proclamation; geography of ecclesiastic power) Ecclesiastic power pertains to christianity think of features that would be censored on a map that otherwise would be included. Oil company maps are maps distributed by oil companies in their gas station: these were designed to promote customer loyalty. What is the social power of maps: they serve political and economic power clearly, maps help capitalism since the concept of property rights is foundational to capitalism. Iconology of the road map: facilitator and symbol of unfettered mobility.
