MGHB02H3 Lecture Notes - Motivation, Scotiabank, Relationship Marketing
Document Summary
The influence that particular individuals exert on the goal achievement of others in an organizational context. Effective leadership exerts influence in a way that achieves organizational goals by enhancing the productivity, innovation, satisfaction, and commitment of the workforce. Leadership is about motivating people and gaining their commitment. Leadership has a strong effect on an organization"s strategy, success, and very survival. Individuals with titles such as manager, executive, supervisor, and department head occupy formal or assigned leadership roles. They are expected to influence others, and they are given specific authority to direct employees. Some managers and supervisors fail to exert any influence on others. Leadership involves going beyond formal role requirements to influence others. Individuals might also emerge to occupy informal leadership roles. They must rely on being well liked or being perceived as highly skilled to exert influence. Leadership depends on the personal qualities or traits of the leader.
