Class Notes (807,343)
Canada (492,710)
MGTA01H3 (348)

management lec 4

3 Pages
Unlock Document

University of Toronto Scarborough
Management (MGT)
Chris Bovaird

Lecture 6 MarketingProductivity and QualityProductivity minimizing ratio of inputs labour parts etc to outputs finished productsIn other words making a product quickly efficiently and cheaplyProductivity ratio of inputs hours of labour or numbers or parts dollars worth of parts gone in to make a finishing product A firm minimizing the amount of parts and investment that goes into a product Canadian economy is less productive than the US economy at least 20 Average worker turns out less than 20 of the American worker His maybe because Canadian managers dont invest on on the job training dont invest in capital equipment machinery American managers are prepared to try new interesting technologiesQuality making a product that us fit for useIn other words making a product that works as it shouldQuality giving the customer what they are expecting what they want the product they think they are paying for Making a product that is going to work like its supposed to Example of Quality Honda recall air bags dont work Toyotas breaks do not work had to do a recall Shares slide as reputation loses steam headlines High quality reliable vehicles known as pay a little more than the US vehicles but it is worth it If you sell cars that do not work and when customers get disappointed sales of Chevy cobalt have increased to about 1497and Toyotas have fallen gone into the negative percentages Have to go back to f
More Less

Related notes for MGTA01H3

Log In


Don't have an account?

Join OneClass

Access over 10 million pages of study
documents for 1.3 million courses.

Sign up

Join to view


By registering, I agree to the Terms and Privacy Policies
Already have an account?
Just a few more details

So we can recommend you notes for your school.

Reset Password

Please enter below the email address you registered with and we will send you a link to reset your password.

Add your courses

Get notes from the top students in your class.