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12 Mar 2011
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Psychology II Lecture 23
Crowd Behaviour
-people’s behaviours are easily affected by others when in a group
-does not bring the best behaviour out of people
Lynching
-lynching is a murder by crowd without trial and punishment
-took place in southern America
-was treated as an entertainment to the crowd and a warning to black people
-a relationship between frustration and aggression
-people looked for an outlet of frustration
-black people are vulnerable due to the slavery history
-compare price of cotton (economics) with the number of lynching
-when the price goes up, less lynching (inverse relationship)
Gustave Le Bon
-people turn to less sophisticated creature when they are in a group
-even cultivated people become primitive
-unjustified act is viewed as heroic act
Contagion
-idea is spread around and being followed by others
-researchers study clapping behaviour in the science center movie theatre
-when a larger audience begins to clap, more people follow
-when the audience is smaller, less people follow
Deindividuation
-loss of individualism
-lose personal responsibility
-when people wear uniform, they become less individual
-researcher conduct experiment in Halloween
-ask kids who are in costume their name when they are trick-or-treating
-researcher leaves the door and asks the kids to pick up 1 candy from the bucket
-kids that are asked about their name took less candy than kids who do not expose their name
-researcher conduct experiment about people’s baiting in a suicide event
-more baiting in a darker environment, a larger crowd size, and longer distance (deindividuation)
Groupthink
-people feel invulnerable in the group and the group’s decision is moral
-individual does not voice disagreement
-mind guard prevent message from reaching leader and others
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Document Summary

People"s behaviours are easily affected by others when in a group. Does not bring the best behaviour out of people. Lynching is a murder by crowd without trial and punishment. Was treated as an entertainment to the crowd and a warning to black people. Black people are vulnerable due to the slavery history. Compare price of cotton (economics) with the number of lynching. When the price goes up, less lynching (inverse relationship) People turn to less sophisticated creature when they are in a group. Idea is spread around and being followed by others. Researchers study clapping behaviour in the science center movie theatre. When a larger audience begins to clap, more people follow. When the audience is smaller, less people follow. When people wear uniform, they become less individual. Ask kids who are in costume their name when they are trick-or-treating. Researcher leaves the door and asks the kids to pick up 1 candy from the bucket.

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