A social group to which you belong. We have multiple ingroups that we can identify with: outgroup. A social group to which you don"t belong. Situations, cognitions, beliefs, and feelings that arise when people from different groups interact with or think about each. We all have a need for positive self-regard. Via our own achievements (but can take decades to achieve so might be a slow pathway) Via identification with the achievements of the social groups we belong to: components. People naturally group other social objects into groups. Group categorization occurs rapidly and even trivially. Why do we categorize: cognitive miser perspective. We have limited cognitive that must be conserved. Engage in mental shortcuts (e. g. , heuristics: categorize people on the basis of shared features, can trivially create minimal groups , minimal groups. Ingroups and outgroups formed on trivial, highly context-specific features: minimal groups paradigm. Creating ingroups and outgroups from the most minimal of conditions.