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Lecture 3

lecture 3 notes

6 Pages
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Department
Psychology
Course Code
PSYC12H3
Professor
Michael Inzlicht

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Cognitive
oStereotypes save us in terms of cognitive resources
oConfirmation bias
We dont see the world as it is, but as we are
See through our own set of motivations, expectations etc
Can also be in the physical structure of space
Expectations can shape what they see and how other people behave
Eg self-fulfilling prophecy
Motivational
oStereotyping feels good
oWhen were feeling bad we use stereotypes to make us feel better
Iclicker
oWould a racist have voted for Obama?
Majority said no
Case study that said racist couple is voting for Obama
oOne possibility may have engaged in sup-typing
Categorize Obama as someone different, someones who not really black
That way they could keep their stereotypes about black people
Don Cherry
oSomewhat bigoted
oBefore used to talk poorly of French Canadians, Europeans not that great
oBut when interrogated about it he said he loves French people and some of his
very good friends are French
oSo his good friends are fenced off from all the other French people so they’re
treated differently
www.notesolution.com
Prince?
Subtyping allows people to keep their prejudices but also to feel like they are non-
prejudiced
Iclicker
oCan applying skinhead, Pakistani, and Chinese stereotypes save cognitive
resources?
Majority said yes
Yes is the right answer
One of the reasons we engage in stereotypes to begin with is to save
cognitive resources, heuristics
Macrae study
oWhen people are taxed, cognitively busy, even people who try not to use
stereotypes, will use them
oStereotypes are energy saving devices
oDual task paradigm
oHalf the people before they were given the traits were given a stereotypical label
oEg so before saying Mary is smart, athletic, etc
Say Mary is a doctor who is smart, athletic etc
Also half the traits are stereotypical eg doctors are smart, clean
Half the traits were neutral
oAfter info monitoring gave 2min passage on Indonesia, mostly because most
people didnt know anything about Indonesia
oThen asked to recall traits and targets
oIclicker
Capital of Indonesia – Jakarta
What is the name of this actor?
www.notesolution.com

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Description
Cognitive o Stereotypes save us in terms of cognitive resources o Confirmation bias We dont see the world as it is, but as we are See through our own set of motivations, expectations etc Can also be in the physical structure of space Expectations can shape what they see and how other people behave Eg self-fulfilling prophecy Motivational o Stereotyping feels good o When were feeling bad we use stereotypes to make us feel better Iclicker o Would a racist have voted for Obama? Majority said no Case study that said racist couple is voting for Obama o One possibility may have engaged in sup-typing Categorize Obama as someone different, someones who not really black That way they could keep their stereotypes about black people Don Cherry o Somewhat bigoted o Before used to talk poorly of French Canadians, Europeans not that great o But when interrogated about it he said he loves French people and some of his very good friends are French o So his good friends are fenced off from all the other French people so theyre treated differently www.notesolution.com
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