PSYC12H3 Lecture Notes - Lecture 3: Aversive Racism, Implicit Stereotype, Protestant Work Ethic
Document Summary
Psyc12 lecture 3: implicit & modern forms of prejudice and origins of prejudice. Implicit cognitive processes function outside of conscious awareness and can influence overt thoughts and behaviors. In contrast to old-fashioned racism, in which the racist openly displays hatred for, and beliefs of superiority to, African-americans, aversive racists experience more subtle feelings of discomfort, uneasiness, and sometimes fear in the presence of minority group members. America, individuals learn, via society, culture, parents, and peers, what stereotypes are associated with various groups, and feelings of negative affect get attached to these groups in their memories. The realization that they have stereotypes coming to mind when they encounter minority group members will produce negative emotions like shame and guilt. Instead of focusing on what they suggest are futile efforts to control implicit stereotyping at an individual level, they suggest a purely behavioral solution to implicit stereotyping. Mechanical turk): drawbacks: people do not always provide their true attitude on self-report measures.
