PSYA02H3 Lecture Notes - Lecture 13: Tim Hortons, Starbucks, Cognitive Dissonance
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PSYA02H3 Full Course Notes
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The study of attitude formation is the study of how people form evaluations of people, places or things. Central traits: there are some traits that are more important when organizing our impressions of others. Primacy effect: is the order with which we hear or experience traits influence the impression of others. For example, if these 5 traits were given to two individuals but in different orders, their impression on others will be different: intelligent, industrious, impulsive, critical, stubborn, and envious, envious, stubborn, critical, impulsive, industrious, and intelligent. One distinction that forms attributions and impressions of others is disposition (internal) vs. situation (external). The flowchart explains this: consensus: for example, if professor joordens behaves condescending with a student, the student needs to determine whether all professors are like this. If not many professors behave like this, then the behaviour joordens did is just from him (disposition). If joordens behaves like this normally with every student, then it is disposition.