PSYB10H3 Lecture : PSYB10H3 Social Psychology lecture notes.docx

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Abcs of social psych, a- affect; emotions moods feelings, any emotional feeling. B is behaviour- what we study most is behaviour, verbal and non verbal actions. Social psych def from allport- influenced by the actual, imagined or implied presence of others- implied presence can also change behaviour- how ppl are changed by other ppl. Monkey slide these monkeys really like cucumbers, can reward them with them but they really like grapes, **battering task. Friday september 17, 2010 methods of social psychology and social cognition. Reaction time tasks- interested in speed in which various tasks are performed-late 1800 dutch scientist identified that the harder a task is the longer it takes to do. Priming- elicit a mood in a person/trying to make something accessible in the mind- can be subliminal (around 100mil sec) explicit=you are aware of a fearful (or w/e) emotion and rate the reaction based on its effect. Non verbal/verbal behaviour- can be obtained many ways- commonly with video.

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