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Chapter 4-Social Perception.doc

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Elizabeth Page- Gould

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Chapter 4 Social Perception Non verbal cues - How people communicate intentionally or unintentionally, without word nonverbal cues include facial expressions, tone of voice, gestures, body position, movement, use of touch and eye gaze. - Help express their emotions, attitudes and their personality. -People automatically mimic other people’s expressions (ex. Happiness, sad, angry, etc)  These effects are especially pronounced when we like the other person or consider him or her to be a member of a group.  Tendency to mimic other people may reflect empathy- the capacity to feel what someone else’s is feeling. Nonverbal contradiction- Sarcasm Ex “I am so happy for you!!” Display rules - Are particular to each culture and dictate what kind of expression people are supposed to show. - Ex men cannot grieve or cry, but it’s acceptable for women to grieve or cry. Emblems - Nonverbal gestures that have well understood definitions within a given culture; they usually have direct verbal translations, such as “okay” or “up yours” (middle finger) or “peace” - However it is not universal within every culture. Social Role Theory - the theory that sex differences in social behaviour derive from society’s division of labour between the sexes; this division leads to differences in gender role expectations and sex types skills, both which are responsibility for differences in men and women’s social ?? Implicit Personality Theory - A type of schema people use to group various kinds of personality traits together; for example many people believe that if someone is kind, he or she is also generous as well. - People use schemas to form impressions on people. “ If I think you’re nice, you will also be generous in lending me some money because I I think you’re nice” - Or you might think that a stingy person is also irritable. - You can extrapolate from a small to a much larger amount of information. In this case, you can use just a few observations of a person as a starting point, and then, using your schema, create a much fuller understanding of what a person is like. -Even though nonverbal communication is sometimes easy to decode and implicit personality theories can streamline the way we form impressions, there is still substantial ambiguity as to what a person’s behaviour really means. Attribution theory - a description of the way in which people explain the causes of their own and other people’s behaviour - What people are really like and what motivates them to act as they do. - When trying to decide why people behave as they do, we can make one of two attributions: 1) Internal Attribution- inference that a person is behaving in a certain way because of someone about him or her, such as his or her attitude, character, or personality. Dividing that the cause of a person’s behaviour was something about him-his disposition, personality, attitudes or character, is an explanation that assigns the causes of his behaviour internally. 2) External Attribution- the inference that a person is behaving a certain way because of something about the situation he or she is in; the assumption is that most people would respond the same way in that situation. Its deciding that something about the situation, not the personality or attitudes of a person, that causes his behaviour. - people generally prefer internal attributions over external ones. We tend to see the causes of a person’s behaviour as residing in that person. - We are perceptually focused on people-they are who we notice-while the situation, which is often hard to see and hard to describe. Covariation Model - a theory stating that in order to form an attribution about what caused a person’s behaviour, we systematically note the pattern between the presence (or absence) of possible causal factors and whether or not the behaviour occurs. - You will examine multiple instances of behaviour, occurring at different times and in different situations. Ex asking your friend to borrow the car and she says no. Has your friend refused to lend you the car before? Does she lend it to other people? Does she normally lend you other stuff? There are three types of information: 1) Consensus Information- information about the extent to which other people behave the same way as the actor does toward the same stimulus. Ex do other people at work yell at Hannah too or just the boss? 2) Distinctiveness Information-information about the extent to which one particular actor behaves in the same way to different stimuli. Ex does the boss yell and demeans other employees as well? 3) Consistency Information- information about the extent to which the behaviour between one actor and one stimulus is the same across time and circumstances. Ex does the boss yell at Hannah regularly and frequently? - When these three sources of information combine into one of two distinct patterns, a clear attribution can be made. - People are most likely to make an internal attribution when consensus and distinctiveness of the act are low and consistency is high - People are likely to make an external attribution if consensus, distinctiveness and consistency are all high. - If consistency is low, we cannot make a clear internal or external attribution and so resort to a special kind of external or situational attribution- one that assumes something unusual or peculiar is going on in these circumstances. Exthe boss just received very upsetting news and lost his temper on the first person he saw. -People do what they do because of the kind of people they are, not because of the situation they are in. Correspondence Bias - The tendency to infer that people’s behaviour corresponds to or matches their own disposition (personality) Fundamental Attribution Error - the tendency to overestimate the extent to which people’s behaviour is attributable to internal, dispositional factors, and to underestimate the role of situational factors. This is due to the fact that we tend to focus our attention on the person itself, rather than
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