PSYB10H3 Lecture Notes - Persuasion, Theory Of Planned Behavior, Condom
18 Oct 2012
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The nature and origin of attitudes negative or positive reaction to something. Attitude: an evaluation of a person, object or idea. An affective component, consisting of emotional reactions toward. A cognitive component, consisting of thoughts and beliefs about o the attitude object (e. g another person or a social issue) o the attitude object, and o behaviour toward the attitude object. A behavioural component, consisting of actions or observable. Affectively based attitudes: an attitude based primarily on o people"s emotions and feelings about the attitude object. o. They do not result from a rational examination of the issues about the issues seldom change an affectively based attitude); and change them challenges those values. They are often linked to people"s values so that trying to. They are not governed by logic (e. g persuasive arguments. The purpose of this attitude is to classify the pluses and the. Behaviourally based attitudes: an attitude based primarily on. Comparing affective, cognitive, and behavioural bases of attitude:
