PSYB10H3 Lecture Notes - Mass Psychogenic Illness, Social Proof, Normative Social Influence
Document Summary
Conformity : change of behavior due to influenced by others. Implicit social influence: influenced to change ur behavior by your working memory. You get influenced by whats in your working memory. Informational social influence: we see other people as a source of information that will guide out behavior. Mass psychogenic illness: everytime you learn a new sickness they all think they have that illness. One person has a symptom everyone else seems to get it as well. Or emotions of others get spread through a group. Situations of crisis: we look to others when we"re scared or in a state of crisis. If the other people are experts you are more likely to conform to their beliefs. Humans have an unsatitiated need to appear consistent to other people. Normative social influence: influence of others that leads us to conform to be liked by a group. These are caused by social norms and social approval.
