Lecture 5 – Prejudiced Personality
Police Officer’s Dilemma
Correll et al. (2002)
Expectancies about social categories guide interpretation
Generalize from group to member
Does Black stereotype affect shooting decisions?
• Videogame: Make shoot/don’t shoot decisions
• Target is Black vs White
• Target is holding gun vs. non-gun
How can we explain how a nation of people facilitated a Holocaust?
• Kind of kicked off Psychology of Prejudice – how could this happen in a Western
culture part of the world?
Is there such a thing as a prejudiced personality? Authoritarianism
• Submissive to authority, strict adherence to social norms, rigid thinkers
• Freudian Approach: Strict disciplinarian parents, project deviant impulses to out-
• Submissive to authority, aggression towards outgroups, conventional thinking
o “Equal opportunity bigot” – hates all outgroups
• Politically conservative, equal opportunity bigots
Social Dominance Orientation (SDO)
Philosophical ideology and not personality
Preference for inequality among social groups
• Reward those who, theoretically, ‘work harder’
Higher status groups tend to be high in SDO
SDO provides “legitimizing myth”
Who is high and low in SDO?
• Occupational status (Police vs. Public Defender)
• Group status (Men vs. Women)
Pratto & Shih (2000)
High SDOs show more explicit bias
Do they show implicit bias too?
• High and Low SDOs
• Evaluative Priming Task
o Presented with good and bad words; evaluate word
o Before word, subjects primed with pronouns (Us vs Them)
o Reaction Time for words paired with pronouns
• Study 1 = High vs Low SDOs • Study 2 = High vs Low SDO after threat
If you have a positive association with word, you will be closer to decide that it’s good
Low SDO for us, show some ingroup favouritism. With them, they’re about even but are
slightly faster with bad.
High SDO, show some ingroup love. With them, about even.
• Neither show outgroup derogation Low SDO, show some ingroup favouritism. But there is no outgroup derogation.
High SDO, showing outgroup derogation.
• Motivated cognition: they’ve been motivated by the threat to act out against it
People generally show in-group bias (quicker to respond to good words proceeding
When group is threatened:
• High SDOs want to maintain high status and show out-group derogation
• Low SDOs oppose group differences and reduce in-group bias
• Yes, charismatic