SOCA01H3 Lecture Notes - Lecture 4: Aspartame, Gwinnett Daily Post, Rofecoxib

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25 Sep 2015
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Methods: while the question of whether the media causes increased violence seems easy to answer, it is not! In contrast, shows like barney : give barney a break . Testing: testing out theories but you can never prove it is true. Refutations: since you cannot prove theories fully, it can be falsified, refute theories. Way of assessing validity and confidence in our knowledge (you start with a) question. Specifics a relationship between two or more variables: a testable statement. Observed aggressive behaviour on television increased violence in children: looking at studies with children. People imitate behaviour of models: use similar other, use successful models, people won"t copy the behaviour of people who failed. Suicide, moto vehicle fatalities, and the mass media: evidence toward a theory of suggestion: sociologist don"t like this method, are suicides that get a lot off coverage cause more death from the audience. D. phillips american journal of sociology, 1979: content analysis.

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