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SOCB58H3 (23)
Lecture 10

Lecture 10

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Department
Sociology
Course
SOCB58H3
Professor
Emily Fountas
Semester
Winter

Description
Week 10 March 25 , 2011 911 shows how a type of advertising evening news is very influential Today: a changescreening of pitchmen: on advertising - Ron Rundle hires people to pitch he doesnt pitch anymore - When a pitch does great on the fair grounds ron likes to bring it to tv and make more money Pitchmen need a crowd draw attention - They will use every trick at their disposal get people drawn in - Once the crowd is in nice and close the pitch will start - A well constructed story, choreographed movements - The humour used puts them on your side - Deep down inside they know breaking the ice with the humour creating rapport - Needs someone to buy first the
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