SOCC44H3 Lecture Notes - Lecture 3: Personal Taste, Tom Cruise, Making Money
Document Summary
Fixed costs are really high, you need to spend all your money before you know if its going to be successful. How do you know what you have to make if you don"t know if it is going to be successful or not. They fired ron myers because they wanted him to be the last person to know, so that he wouldn"t take any of his people with him. Ron howard, is a pretty well known person, but he still couldn"t get support from studios to make this movie. There is a narrative that things are constantly getting worst, and it is all about making money. However he disagrees and he says that no there are a lot of new stuff coming out. 78 million in red ink there is a problem with uncertainty, because they filmed a crash scene but they didn"t use it, a waste of 2 million dollar.
