SOCC44H3 Lecture Notes - Lecture 2: Advanced Capitalism, Louis Althusser, Marxism
Document Summary
Concerned with: advanced capitalism, brand names, advertising, etc. Diversity and innovation in content will decrease over time. Decline of high culture and folk culture. Yes/no iphone vs samsung same ideas but different names. Make-up all the same, but different name etc. Social media/platforms snapchat, facebook, all brand names but does the same thing. Plots in movies/genres romantic comedies have white women, who gets hurt, and finds the love of her life etc. New platforms for media easy way to find millions of sources for information. New source of different parts of the world with similar content. What is folk culture traditional, close to home, no need a lot of education to appreciate. (example: folk art, dance, music) don"t require a lot of training. Overstating power of corporations: giving corporations power that is not necessary accurate. Glorifies high and folk culture: bad if we lost both culture and critique: you are looking that one is better than the other.