Class Notes for GGR252H1 at University of Toronto St. George (UTSG)

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UTSGGGR252H1Stephen SwalesSummer

GGR252H1 Lecture Notes - Lecture 2: Online Shopping, Geomarketing

OC9972032 Page
31 May 2016
15
Visitors also contribute a lot of money into the economy one of the biggest tourist destination in canada is the eaton centre. Why do most restaurants
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UTSGGGR252H1Stephen SwalesSummer

GGR252H1 Lecture Notes - Lecture 3: Convenience Store, Distance Decay, Broadstreet Rugby Club

OC9972032 Page
31 May 2016
16
A typical shopping centre (built up vertical) = eaton centre. Hundreds of variables people with different age groups, ethnicity, dwellings, education l
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UTSGGGR252H1Stephen SwalesSummer

GGR252H1 Lecture Notes - Lecture 4: Distance Decay, Tetum Language, Walmart

OC9972033 Page
31 May 2016
12
Left hand side they don"t go to the nearest one, rather they drive a lot more. Right hand side much more sensitive to distance changed over time. Both
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UTSGGGR252H1Stephen SwalesWinter

GGR252H1 Lecture 2: Lec 2

OC12269434 Page
7 Mar 2017
0
Case study: retail invasion - new foreign chains in canada. Malls downtown (eaton centre) have relatively small footprints because of the available spa
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UTSGGGR252H1Stephen SwalesSummer

GGR252H1 Lecture Notes - Lecture 5: Voronoi Diagram, Centroid, Bounded Rationality

OC9972033 Page
31 May 2016
6
One important retail strategy chain retailing is almost always identical making the only variable of difference between them distance. An example of an
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UTSGGGR252H1Stephen SwalesSummer

GGR252H1 Lecture Notes - Lecture 10: Externality, Inedia, Retail Park

OC9972033 Page
31 May 2016
11
Advantages of retail chains continued: (last lecture: 5. Test product lines in sub-set of stores: 7. High profile, different media, generative, univers
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UTSGGGR252H1Stephen SwalesSummer

GGR252H1 Lecture Notes - Lecture 6: Mavenir, Retail Park, Glossary Of Chess

OC9972033 Page
31 May 2016
7
The converse breakpoint method: converse breakpoint is a modification of reilly"s law of retail, difference in size if important if all the places are
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UTSGGGR252H1Stephen SwalesSpring

GGR252H1 Lecture Notes - Lecture 2: Lobster Trap, Ikea, Union Station

OC24164415 Page
31 Mar 2018
0
Continuing on retail invasion (specifically high end retail) 1 guaranteed way we will change as a market- we get older. At least 100,000 people use the
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UTSGGGR252H1Stephen SwalesSummer

GGR252H1 Lecture 7: Lecture 7

OC9972033 Page
31 May 2016
5
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UTSGGGR252H1Joseph LeydonWinter

GGR252H1 Lecture Notes - Lecture 2: Ground Truth, Spadina Avenue, Bloor Street

OC23774383 Page
30 Jan 2018
0
Ggr 252h1s - marketing geography (snow 2018 - swales) It requires that you visit two different types of retail to assess their character, market orient
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UTSGGGR252H1Stephen SwalesSummer

GGR252H1 Lecture Notes - Lecture 9: Regression Analysis

OC9972032 Page
31 May 2016
5
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UTSGGGR252H1Stephen SwalesSummer

GGR252H1 Lecture Notes - Lecture 8: Barcode, Car Rental

OC9972032 Page
31 May 2016
6
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