INI234H1 Lecture Notes - Lecture 1: Max Horkheimer, Frankfurt School, Consumer Capitalism
30 Jan 2018
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Ini234 lecture #1 - cities in popular culture. High culture: ballet, opera, art galleries, anything that has a prerequisite for enjoyment. Highly connected to class and is radicalized and gendered. Interacting with it on a daily basis. Music is produced by very powerful vs youtube stars. Popular culture: cultural activities or commercial products re ecting, suited to, or aimed at the tastes of the general masses of people. Strongly linked to mass media and globalization. Accommodating the tastes of different individuals: depends on the popular culture. We can"t understand as something as the world cup as something that only exists in africa. Always emphasized that everyone in the world had access to the world cup (8 billion views) Only 5000 people at world cup vs people seeing it online. Globalization doesn"t exist just in one place but travels through the world (ex. via mass media) Popular cultures are intimately linked to where its produced.
