Lecture Notes

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Published on 28 Jun 2011
School
UTSG
Department
Psychology
Course
PSY220H1
Professor
Page:
of 20
Social psychology:
“The scientific study of the reciprocal influence of the
individual and his or her social environment.”
-- The Blackwell Encyclopedia of Social Psychology
Beliefs
Feelings Behaviour Other People
Attitudes (and their thoughts
Emotions feeling, attitudes
and
behavior)
Social psychology: A foothold in abstract theory and
concrete practice
Social psychology is not like chemistry or physics: We
traffic in probabilities, likelihood, and correlations, rather
than absolute laws.
Despite the enormous variability of human behaviour, it is
possible to extract some basic patterns of human behaviour.
www.notesolution.com
What does social psychology have to say that my
grandmother couldn’t tell me?
Intuitions must be tested against empirical data
Sometimes even our grandmas intuitions are wrong!
(i.e. not supported by data)
Plus…sometimes two opposing clichés may seem
equally intuitive:
You are working on a task (rolling cigars in a Cuban
cigar factory) with 20 other people.
www.notesolution.com
The owners expand the factory so that now 100
people are all rolling cigars side-by-side. Will this
make a difference in your individual cigar output?
On the one hand, you might think…more people,
more competition, more impetus to perform better.
On the other hand, you might think…more people,
more anonymity, easier for me to “coast (perform
worse).
(On the third hand…it doesn’t make a difference.)
Each of these options seems plausible to people.
(For thereal answer: stay tuned…coming later!)
www.notesolution.com

Document Summary

The scientific study of the reciprocal influence of the individual and his or her social environment. Other people (and their thoughts feeling, attitudes and. Social psychology: a foothold in abstract theory and concrete practice. Social psychology is not like chemistry or physics: we traffic in probabilities, likelihood, and correlations, rather than absolute laws. Despite the enormous variability of human behaviour, it is possible to extract some basic patterns of human behaviour. www. notesolution. com. Sometimes even our grandma"s intuitions are wrong! (i. e. not supported by data) Plus sometimes two opposing clich s may seem equally intuitive: You are working on a task (rolling cigars in a cuban cigar factory) with 20 other people. www. notesolution. com. The owners expand the factory so that now 100 people are all rolling cigars side-by-side. On the one hand, you might think more people, more competition, more impetus to perform better.