PSY270H1 Lecture 5: LTM Encoding and Retrieval (Feb. 13, 2017)
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Improving ltm: conditions of ltm encoding, consolidation and reconsolidation. Sleep and preventing memories: autobiographical memories, exceptional memories, flashbulb memories, failures of memory. People remember info they generate better than information they hear or read. Information is more self-relevant than when heard from someone else. Creating a lecture = you remember it better than your audience. Researchers have called this the generation effect - better recall for this info. Generating images helps because two different codes are used to encode. Generation effect uses this as well as information taken in falls within multiple code. Reading is primarily coded in an auditory manner - using images in your head promotes coding in the visual manner, allowing better recall for the primary information. More bizarre images, generations, or links created makes for better memories. All information coming in is competing with each other in the ltm. Most things get muddled together when experiences have lots of overlap.
