SOC101Y1 Lecture Notes - Lecture 20: Response Bias, Coloureds, Cause An Effect
Document Summary
However, interview is there to explain things and typically high response rates. Mail questionnaire is a form containing questions is mailed to the respondent and returned to the researcher through the mail system. Response rate is the number of people who answer the questionnaire divided by the number of people asked to do so, expressed as a percent. Face-to-face interview survey questions are presented to the respondent by the interviewer during a meeting. Telephone survey questions are presented to the respondent by the interviewer over the phone: became popular as it is less expensive, about the same response rate as a face-to-face interview. Close ended questions provides the respondent with a list of permitted answers. Open-ended questions allows respondents to answer questions in their own words: voice record or write down answers, code them and associate numbers and analyze statistically. We want responses to be accurate and measure what we want them to measure.
